Oishida Festival Matsuri
The small town of Oishida goes all out during their Oishida Matsuri, a summer festival featuring fireworks and exuberant traditional dance.
Locations
Each prefecture, area, city and town all have their own unique characteristics. Explore each area's hidden wonders by its location here.
Yamagata Prefecture
Yamagata City / Murayama Region
As capital of the prefecture and home to Yamagata’s largest metropolitan population, Yamagata City has no shortage of activities, cuisine, nightlife, and lodging accommodations, as well as a variety of sightseeing and historic points of interest to keep visitors busy. The Murayama region includes Yamagata city and other cities and many of this region’s top sightseeing locations are found here.
Sakata, Tsuruoka / Shonai Region
Blessed with towering mountains, vast open plains, and long stretches of rich coastline in Tsuruoka city and a highly influential historic port with delicious seafood and historical, cultural gems in Sakata city, the Shonai Region has an absolute treasure trove of hidden gems to explore.
Okitama Region
The Okitama Region is an area of southern Yamagata, consisting of the municipalities and surrounding agricultural lands of the Okitama Basin, cradled to the south, east, west by vast mountain ranges. Okitama is replete with not only the quintessential scenic and culinary charms of the pastoral Japanese countryside, but also pristine wilderness, as shown in cities in the region like Nagai City.
Mogami Region
The north of Yamagata Prefecture also has stunning gems to be discovered.
Visiting Ginzan Onsen in the Winter
Info on access to and lodging in Ginzan Onsen in winter, how to make reservations for the popular Twilight Bus tour, and more!
Ginzan Onsen
Ginzan Onsen is a picture perfect hot spring town nestled in the mountains in the deep countryside of Yamagata Prefecture.
Miyagi Prefecture
Date Masamune Culture: Suzume Odori Dance in Sendai’s Ryokusaikan
Ishinomaki Culinary Adventure
Recenter Your Body & Mind with Shojin Ryori Dinner & Zen Meditation at Sendai’s Zen Temple
Guided sake & seasonal ingredient cuisine pairing with Sendai Izawa family head
Mochi-Pounding Experience
Sake Brewery Tour (Kanenoi Shuzo)
Niigata Prefecture
Niigata Prefecture
Stretching along the Sea of Japan for over three hundred kilometers, Niigata Prefecture feels a world away from the crowds and rush of Tokyo. And yet, it is accessible by bullet train from Tokyo in just a little over an hour. Niigata is probably best known for snow and sake, but is also home to lesser-known attractions that make a visit here a fascinating journey for those seeking deep experiences and memorable moments off the beaten path.
Other prefectures
Bonnet Bus Ride in Kurihara’s Countryside
A special ride on the retro Bonnet Bus to take in the peaceful landscape of the Kurihara countryside.
Kokeshi doll painting experience
The kokeshi doll, born in the Tohoku region first as a toy, took on new life as an item travelers visiting the hot springs of the region would take back with them as a souvenir. In this experience, paint their own original kokeshi doll using the same kind of brushes and electric lathe the artisans themselves do.
Digital Detox in Miyagi’s Northern Mountains
Experience true freedom and tranquility in the remote mountains of Miyagi at an onsen ryokan without electricity. With only lamps to light your way, digitally detox and experience nature to the fullest. Includes full English language support.
Private Performance: Hayakawa-ryu Suzunome Shishi Odori deer dance
Enjoy a private performance of the Yatsu Shika Odori deer dance, a folk performing art from the Kurihara Ichihasama area with a 400-year history, which has been registered as an Intangible Cultural Heritage of Miyagi Prefecture.
Shiogama Tuna Auction and Fishmarket Tour
See the tuna auction and morning market of Shiogama through this locally guided day trip from Sendai. This tour incudes lunch.
Nakajimadai
Nakajimadai is a beautiful beech forest and wetland area featuring easy nature trails. It is located at the base of Mount Chokai in Akita.