
Ginzan Onsen
Ginzan Onsen is a picture perfect hot spring town nestled in the mountains in the deep countryside of Yamagata Prefecture.
As capital of the prefecture and home to Yamagata’s largest metropolitan population, Yamagata City has no shortage of activities, cuisine, nightlife, and lodging accommodations, as well as a variety of sightseeing and historic points of interest to keep visitors busy. The Murayama region includes Yamagata city and other cities and many of this region’s top sightseeing locations are found here.
Blessed with towering mountains, vast open plains, and long stretches of rich coastline in Tsuruoka city and a highly influential historic port with delicious seafood and historical, cultural gems in Sakata city, the Shonai Region has an absolute treasure trove of hidden gems to explore.
The Okitama Region is an area of southern Yamagata, consisting of the municipalities and surrounding agricultural lands of the Okitama Basin, cradled to the south, east, west by vast mountain ranges. Okitama is replete with not only the quintessential scenic and culinary charms of the pastoral Japanese countryside, but also pristine wilderness, as shown in cities in the region like Nagai City.
The north of Yamagata Prefecture also has stunning gems to be discovered.

Ginzan Onsen is a picture perfect hot spring town nestled in the mountains in the deep countryside of Yamagata Prefecture.

The small town of Oishida goes all out during their Oishida Matsuri, a summer festival featuring fireworks and exuberant traditional dance.

Explore nature’s wonders in the Mogami region of northeastern Japan on this 2-day, 1-night tour, including a riverboat cruise and trekking to an ancient forest.
Stretching along the Sea of Japan for over three hundred kilometers, Niigata Prefecture feels a world away from the crowds and rush of Tokyo. And yet, it is accessible by bullet train from Tokyo in just a little over an hour. Niigata is probably best known for snow and sake, but is also home to lesser-known attractions that make a visit here a fascinating journey for those seeking deep experiences and memorable moments off the beaten path.

On this private sea-to-table culinary adventure tour, experience the bounty of the Sanriku fishing grounds just off the coast of Ishinomaki for yourself! Fish, fry, flambe, and feast your way through this all-day immersive experience.

Swordsmith Norizane Miyagi has been making swords for 45 years, continuing to refine his skills even to this day. At the workshop of Norizane Miyagi, receive a demonstration and explanation of the steps involved in sword making, try your hand at some smithing yourself, and view some genuine samurai swords in a private showing.

Experience true freedom and tranquility in the remote mountains of Miyagi at an onsen ryokan without electricity. With only lamps to light your way, digitally detox and experience nature to the fullest. Includes full English language support.

A pairing dinner held by restaurant owner Yuka Izawa at Restaurant Shozan, owned by one of Sendai’s leading sake breweries. In a private space created by renovating a sake brewery in the old castle town, enjoy the restaurant’s unique pairings and a variety of unpasteurized sake that is hard to find on the market, as well as a special menu created just for this tour.

Experience what it felt like to be a retainer of the castle town of the Sendai Date clan. You will have the opportunity to try out drawing a real sword, which is something you don’t usually get to do, and try out tea at the Zangetsu-tei teahouse, where you will experience the mindset of a samurai.

Rising over 1,800 meters along the border between Yamagata and Miyagi, Mount Zao is a popular ski, hiking, and hot springs destination.