Nestled in a mountain valley in the central part of Iwate Prefecture lies the quiet hamlet of Tono City. Renowned as the ‘City of Folklore,’ this peaceful rural enclave is home to some of Japan’s most famous legends, well-preserved traditions and architecture, Buddhist wonders, and delicious cuisine and craft beer.
Tono’s reputation as Japan’s “City of Folklore” is deeply rooted in its role as a living repository of myths, supernatural tales, and rural traditions passed down for centuries. Its isolated geography, long winters, and largely agriculture community of farmers set the perfect stage for oral legends to flourish.
This rural town also serves as one of the Tohoku Region’s best secrets offering adventurous travelers the perfect 2-3 day dive into a small countryside community for an experience filled with beautiful nature, local legends, great food, and even some of Japan’s best craft beer.
Derek Yamashita, Co-Founder of The Hidden Japan has visited this town multiple times over the years as a photographer to capture some of these stories and the local charm of this community. While we do not have tour packages for this region yet, Derek would love to help plan a custom 2-3 trip for those interested in such an excursion.
The folklore heritage of Tono is famously preserved in Tōno Monogatari (“The Legends of Tono”), compiled in 1910 by folklorist Kunio Yanagita with the help of local storyteller Kizen Sasaki. The most famous local yokai from the stories they collected is the kappa. Kappa are frog-like malevolent spirits which drown unsuspecting children. Legend has it that the kappa can be defeated through the use of cucumbers and good manners, so you may happen upon some enterprising hunters fishing for kappa with cucumbers if you take a stroll to Kappabuchi pond.
Tono is deep in the northern Japanese region of Tohoku, what was once considered the rugged Northern frontier far from the cities and center of power in central and Southern Japan. Notably, communities like Tono were largely small towns based on agriculture which meant long winters with families huddled together inside. These long periods together led to a unique tradition of storytelling in Tono and gave birth to a variety of stories and legends like the kappa. Often these stories taught children lessons as such with the Kappa monsters to encourage children to remain alert and wary of dangerous situations like playing nearby rivers.
Many of these oral legends were traditionally told through word of mouth at fire-side dinners, drinks with friends, and especially by parents and grandparents to children in homes that often housed multiple generations of the same family.
This traditional form of story telling can still be experienced at various festivals and even as an experience for travelers in the town. There is even a folklore museum in the town perfect for learning about some of Tono’s most famous stories and seeing visualizations of these legends that have made their way into mainstream media like anime.
Tono is home to a wealth of archaeological sites from the Jomon period onwards. Farmers routinely discover pottery shards and arrowheads from earlier Emishi and later samurai inhabitants. Today, the city is home to three well-preserved folk villages from the Edo period. The largest of these, the Tono Furusato Village, contains a number of traditional Namba Magariya, L-shaped thatched homes. The folk villages here offer a number of hands-on experiences, from farming and fishing to weaving and storytelling. You can also see the remains of Nabekura castle in downtown Tonno, built to protect against the Date clan of Sendai.
Despite its distance from the seat of Buddhism in Japan, Tono is home to two of the most incredible Buddhist artworks in the country. At seventeen meters high, Fukusenji temples’ wooden Kannon statue is the largest in the country. A short hike in the southern mountains leads to another stunning sight: 380 granite carved kakan, or buddhist disciplines, lining the edges of a creek bed. These are said to be the remains of 500 such carvings made by a local monk to pay respects for the victims of a famine.
A visitor to Tono is guaranteed to eat well. Tono is known for its Genghis Khan, a lamb barbeque dish cooked on a helmet shaped pan right at the table, and for wheat dumplings called hitsumi. The town also produces some of the best wasabi in Japan, a fact that a local brewery has fully embraced. Why not give the local wasabi beer a try?
Tono also offers guests the chance to visit and meet local members of the community on their farms to not only learn about the local agriculture, but also form human connections with the lovely people here who love to meet and talk with visitors from around Japan and abroad. These experiences vary widely throughout the seasons. You can contact us in our form about what is available if you tell us when you are visiting.
Tono is located approximately 4 hours via bullet train and local train from Tokyo. It is a good idea to have a rental car or a bus pass if you want to visit the further-flung sightseeing spots.
It can best be paired with a visit to Sendai City which can serve as your main base of travel for the Tohoku Region.
You can then make a short 1-3 night stay to Tono from Sendai to make the journey easier.
The Hidden Japan has traveled to Tono many times to help to capture the aura of mystery and charm of the local people here for photoshoots together with the Tono Travel Association. While we do not have any tours or programs for Tono yet, we would be more than happy to help arrange a visit to this region.
Please use our contact form to reach out about planning a trip to Tono.
The kokeshi doll, born in the Tohoku region first as a toy, took on new life as an item travelers visiting the hot springs of the region would take back with them as a souvenir. In this experience, paint their own original kokeshi doll using the same kind of brushes and electric lathe the artisans themselves do.
Experience an indispensable element of Japanese holidays: mochi-pounding! Using a traditional mallet and mortar, pound mochi rice into this staple chewy morsel, and then enjoy the result as part of a delicious local dish.
Embrace the hobby sweeping the masses- bird-watching! The Izunuma-Uchinuma wetlands are one of the wintering grounds frequented by the migratory waterfowl that come to Japan each winter. Contemplate the relationship between man and nature as you observe waterfowl rising from their roosts in the early morning and returning at dusk.
From oyster fishing and cooking in Ishinomaki to the seafood auction of Shiogama, Japan’s sushi capital, delight in the delectable seafood of the Miyagi coastline on this 3 day, 2 night gastronomy tour.
Learn the Suzume Odori, a traditional dance passed down from the times of the samurai. Enjoy the traditions of the samurai and townspeople from Sendai’s castle town days.
Nuruyu Bansho was a checkpoint station at the entrance to Akita’s Ogachi District beyond Hanayama, referred to as the “Sendai Domain Senboku Border Checkpoint Nuruyu Bansho.” It became a checkpoint station during the Keicho Period after Lord Date Masamune entered Iwadeyama, and for over 200 years served as an inspection station for people and packages passing through.
Presently, various exhibits are on display, from materials passed down from the original bansho, to local folk art and tools which tell the stories and history of the region.
Embark on a journey to experience the unspoiled wilderness of the Okitama region in rural Yamagata, Japan. Visit the places written about generations past, enjoying the sights, locals, cuisine and culture of the land.
Learn Japan’s beloved traditional game of kendama alongside the locals of Nagai City.
Experience being a miko, a shrine maiden, for a day at a largely revered shrine. Wear traditional miko clothing, learn about shintoism, create your own lucky amulet and participate in a formal
ceremony, then enjoy a local lunch.
